In 2006 we were hired to analyze the Mexican / Hispanic market for Totis and determine the best approach for this highly specialized and competitive market.
We develop a complete go-to-market strategy and help them create stable distribution channels, wholesalers and chains nationwide.
Totis' business grew to almost a million boxes in 3 years and the brand ranked No. 2 in the market for imported snacks in the United States.
We were involved with Totis until the company in Mexico and the United States was acquired by Grupo La Costeña.
Opening of New Markets in the United States
To be a global brand you must be a local supplier
To expand and sell in new cities, we identify consumer trends and needs for you. We help them understand all possible scenarios, before making an investment in marketing. Thus we help companies to make the best decisions about where and when to enter new markets to minimize risks to develop a successful regional strategy.
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Market intelligence study.
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Market development plan.
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Commercial platform.
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Generate sales.
Market Specialists
We give our clients immediate access to the key distribution channels of each market:
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Main Latin markets.
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Consumers (habits, thoughts and in which area they move).
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Consumers (habits, thoughts and in which area they move). Chains and independent stores.
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The competition.
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Logistics Platform, logistics operators.